OUR FOUNDER
Ashley Skeeters, OPS Consulting Founder
Ashley Skeeters brings over two decades of operations expertise to the forefront of hospitality and asset management consulting. Specializing in optimizing portfolio operations, Ashley is renowned for her ability to enhance operational efficiency, maximize revenue streams, and streamline technology for sustainable growth.
Identifying an opportunity to further leverage her extensive skill set, Ashley founded OPS Consulting to serve as a steward with the ability to touch all aspects of operations. This strategic move allows her to exert a more profound impact across the industry she is passionate about. By directing her own enterprise, Ashley brings her deep-rooted knowledge and innovative strategies to a broader range of clients, enabling them to thrive under her guidance and achieve sustainable success in their ventures.
Ashley’s consulting prowess spans across executive level start-up environments, RV and campground sectors, private equity, mixed asset portfolios, and broad hospitality operations including hotels and private clubs. Her areas of specialization include:
Enterprise Technology Implementation
Contract Negotiations
Business Development and Partnerships
Revenue Management
Marketing Strategy
Team Motivation and Personality Assessment
Project and Reputation Management
Demographic Analysis
Staff Development
Budget Performance Recommendations
Employee Benefits and P&C, Cyber Consultant Partnerships
Gateway and Processor Partnerships (PCI Compliance)
her background
With roles ranging from Vice President of Operations to Regional Vice President to Director of Sales & Marketing, Ashley has demonstrated exceptional leadership in managing portfolios upwards of $100M in revenue and leading teams of over 80 employees. Her achievements include drastically improving reputation star-ratings, occupancy, and financial compliance across multiple properties. Ashley’s tenure at Marriott International saw her leading significant operational improvements and strategic partnership efforts, contributing to the brand’s local success.
Ashley holds a Bachelor of Arts in Philosophy & Management from Valparaiso University. She is proficient in a multitude of business intelligence tools, including MICROS, OPERA, Salesforce, Newbook, Pipedrive and many more third-party efficiency tools, ensuring she stays at the cutting edge of technology and operational strategies.
In every role, Ashley has championed the synthesis of strategic vision with meticulous execution, fostering cultures that thrive on innovation and exceptional customer service. Her leadership is not just about meeting objectives but setting new benchmarks in the hospitality and operational consulting industry.
Leverage our years of operational expertise
Schedule your complimentary consultation today.